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Designed in south london.

Produced in limited batches.

From ends, with love.

Vara Optical is an independent eyewear design house from South London, taking inspiration from the streets, experiences and soundtracks of our beloved city/ends London.

We stand against mass production. Which is why our frames are produced in limited batches, a testament to our commitment to sustainability and quality. All whilst limiting the styles in our collection to offer curated silhouettes, and not 100's of mass produced styles.

Authentic London heritage and story telling

Whether it’s sound system culture inspiring the boxyness of our Brixton acetate frame, or the brutalist council estate architectural elements in the nose bridge of our Peckham titanium rimless frames - our eyewear is designed to embody the spirit and character of our beloved city/ends.

We hope our eyewear brings you the same joy as we had designing it.

Details down to the last millimeter.

Drawing inspiration from London and luxury detailing: our signature custom hardware consists of a hexagon wirecore, front hexagon rivet and custom 5 barrel hinges which follows the angles of the wirecore. As well as the signature temple tips inspired by the iconic London corner shop.

No compromise on material or quality

Our optical and sunglasses are handmade through an intricate 80-step production process, meticulously crafted using Italian Mazzucchelli acetate and/or space grade titanium over a period of 90 days, ensuring attention to detail and superior craftsmanship. Finished with a polish by hand.

Why Mazzuchelli Italian acetate? It is well known to be the finest in durability, longevity and sustainability.